Writers’ Research Riot. Logo & Booklet Design.
Writer's Research Riot. Logo & Booklet Design. Category Logo Design, Print Design Date 2016 Client University...
Category Logo Design, Print Design
Client University of Gloucestershire
Our client asked us to produce a logo design for their student-based Creative Writing Research group. They wanted something that would have a sense of anarchic creativity for a collection of prose extracts and poems.
After much communication, we settled on a logo design with the letter ‘W’ surrounded by a circle, reminiscent of the classic CND/Anarchy symbols.
We used a bold brush stroke to give the logo an immediate feel – the result is energetic and chaotic, with an underlying sense of dissent.
Booklet / Brochure Design
For the booklet design, our client needed something simple & stylish, and black-and-white. It needed to present a collection of prose extracts professionally, but not be too bland or lifeless.
We used contrasting typefaces and weights to create a balanced and easy-to-read brochure. We situated the ‘W’ logo as a watermark across each page-spread to subtly enhance the visual offering.
‘We had loads of ideas, and Wondersomethings were able to narrow those down into an excellent image that made everyone happy. Very easy to work with, listens to their clients, and gets back to you in a timely manner. Highly recommended!’
Lania Knight, Senior Lecturer at University of Gloucestershire